Adding a few words of text to your images can help give an immediate idea of what the linked content is all about. For example, food-related Pins that include a short text call-out get 23 percent more clickthroughs and 31 percent more saves. But don’t go overboard, since Pinterest specifically recommends avoiding images that are too busy. This Pin from Kraft Foods uses just the right amount of text:
Kristi is a staff writer at Fit Small Business, focusing on marketing for small businesses. Her past experience includes founding, growing and selling her own full-service digital marketing agency. Her expertise includes content marketing, public relations, social media marketing, email marketing as well as event marketing. She has worked with over 500 small businesses & start-ups in her career. When she isn't writing or giving out marketing advice, she can be found planning her next travel adventure or enjoy Florida's beaches.